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The Whip Media Exchange enriches rights-aware content listings with AI-driven Demand Scores and other insights to help Buyers and Sellers of video content make better licensing decisions. In particular, both Buyers and Sellers can use the Exchange's Demand Scores and other predictive metrics to understand the likely performance of any title on any platform in any territory within any availability window. Combined with workflow efficiencies and industry-leading discovery tools, the Whip Media Exchange helps make buying and selling content smarter, faster, and easier than ever. Mike Sid, Whip Media's Chief Strategy Officer, will lead you through a demo of the Whip Media Exchange, with a focus on using its Demand Scores and predictive insights for better decision-making and smarter licensing choices.