Commercial Relationships: Embedding value

Highly transactional commercial relationships are ill-suited to how suppliers and customers can best support each other in a world prepared for uncertainty.

The final report in the Design for Tomorrow series examined the business relationships we will need in future.

We invited these experts to debate the findings. Watch the video below to hear their discussion.

  • James Crossland - SVP International Operations, Warner Media
  • Tom Makinson - Head of Supplier Relationship Management, DAZN
  • Steve Nylund - CEO, Red Bee Media
  • Laura Tressler - Head of Sales, BT Media & Broadcast
  • Amy Wettenhall - SVP, TMT Asset Financing, Macquarie

This event was enabled by DPP members

With more than 60 years’ experience, Media & Broadcast is BT Wholesale’s digital media and... read more.

Red Bee Media is a leading global media services company headquartered in London, with 2,3... read more.

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