The latest DPP Explore event focused on IMF for Advertising.
We explored the current state of advertising, looked at a plan for the future of advertising and discovered how technology could help.
The DPP IMF for Advertising working group also presented several technical proof of concepts.
Featuring:
Liz Clarke - VP of Customer Operations, Mirriad
Justin Gupta - Head of Broadcast & Entertainment Partnerships, UK & Ireland, Google
- Michael Moorfield - Global Broadcast Services Manager, Adstream
- Jane Ostler - Global Head of Media, Insights Division, Kantar
- Martin Roberts - Technology Project Manager, Clearcast