Discover our projects relating to advertising workflows
Find all of the DPP's technology projects and updates here.
Enabling simpler and more efficient localisation and versioning
A summary of the technical document formats published by the DPP.
Versioning in News & Views
The DPP IMF for Advertising project group have been exploring the business benefits of making improvements to workflows in the video advertising supply chain.
Learn who participated in the inaugural DPP virtual hackathon around the IMF MM API, and of course, who won.
The DPP has today released two documents that extend the functionality of the Interoperable Master Format (IMF) through the development of an Auxiliary Image Sequence Plug-in.
The DPP released a new report to its members today on the localisation and versioning processes required for the international distribution of content.
The DPP today announced the development of a proof of concept to demonstrate how component-based workflows using IMF can be applied to advertising use cases.
A report from the DPP’s IMF Breakfast Briefing at IBC 2019
As a UK Public Service Broadcaster, ITV is regulated by Ofcom, which oversees the provision of accessible content on our broadcast platforms.
The DPP is famous for making the transition to file-based delivery a reality, by developing a family of specifications built on AMWA AS-11.
The DPP in collaboration with NABA has today announced the publication of the second SMPTE Technical Specification (TSP) for the IMF for broadcast and online use cases.
The component of IMF which causes the most questions and occasionally confusion is the “Output Profile List” or OPL.
“It’s time to start”. If you’ve ever been to a Blue Man Concert, you know the significance of this statement.
The introduction of the Interoperable Master Format (IMF) within the media industry has brought a revolution to media workflow processes for film and television.
The DPP has today released four documents to support the industry’s deployment of IMF for Broadcast & Online.
At IBC this year we’ll be continuing the DPP’s mission to deliver business insights and real world implementations of IMF for Broadcast & Online
When a new format comes along, it’s important that there are great tools available to make it easy to explore, test and use.
We promise it’s not just alphabet soup.
TV and Online advertising have started to converge over the last few years. What does this mean for TV ad sales and operations teams?
Two years ago, the DPP set out to make IMF a reality for both our members and the industry as a whole, through technical work and implementation support.
Technology is making the world seem smaller, yet perhaps now more than ever, audiences want their locality and their culture reflected in the media they consume.
Bright and early on Tuesday morning, a dedicated group of enthusiastic DPP members turned out at our NAB breakfast briefing.
The DPP has announced the release of a new technical specification to support the mastering and international exchange of content
The DPP today announced that it will partner with SMPTE to develop a specification for a new version of the IMF.
Change is perhaps the only constant in our industry. And the landscape has certainly changed a lot in the last few decades.R
Versioning in Insight
Business Benefits of IMF for Advertising
How will component-based workflows bring efficiencies across the advertising supply chain and unlock new commercial opportunities using IMF?
Home Truths No.18 – The Localisation Challenge
How do the relationships between media companies around the localisation and versioning processes required for international distribution need to change?
Meet The IMF Pioneers
How are some of the world’s biggest broadcasters implementing IMF for Broadcast & Online in their workflows?
The Business Benefits of IMF
This guide helps influencers and decision makers from content supply companies understand the financial and operational benefits of adopting IMF
Versioning in Downloads
DPP Auxiliary Image Sequence
This white paper describes how DPP006 (Auxiliary Image Sequence) can enhance the Interoperable Master Format to enable compositing workflows.
DPP006 IMF Plug-in for an Auxiliary Image Sequence
This Recommendation defines an IMF plugin for an Auxiliary Image Sequence, allowing overlays to be treated as components in an IMF workflow.
SMPTE TSP 2121
This link will take you to the SMPTE website where you can find the TSP 2121 suite of IMF documents for broadcast and online adopters.
DPP IMF Delivery Requirements [Template]
This document outlines the technical requirements for delivery of programmes in the Interoperable Master Format (IMF) using SMPTE TSP 2121.
DPP003 Carriage of User Metadata in TSP 2121
This DPP Recommendation defines usage of common user metadata elements and their carriage in SMPTE TSP 2121-1 IMF Packages.
DPP005 IMF Operational Guidance
This Guidance document helps adopters to make sense of IMF standards, specifications and terminology, and understand their impact on workflows.
DPP004 IMF QC Workflows
This Guidance document provides an overview of how QC processes can be adapted to suit component based media workflows, using formats such as IMF.
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